With crypto-native’s ready to put 2025 in the rearview mirror, President Donald Trump is set to drop another token in 2026.
While many crypto traders are ready to put a tumultuous year behind them, President Donald Trump’s media company, Trump Media, just announced plans to launch a new digital token for its shareholders, showing there’s not a dull moment in crypto – not even New Year’s Eve.
According to a press release, the token generation event (TGE) is expected to launch “in the near future” via Crypto.com and its Cronos blockchain.
Each owner of DJT shares will be eligible to receive one of the new tokens per whole share, the release said. The token will not represent an ownership interest in Trump Media or any other entity.
Note that the release also stated the token is non-transferable and cannot be exchanged for cash.
“Various Rewards”
There will be “various rewards” for token holders, including “benefits or discounts tied to Trump Media products such as Truth Social, Truth+, and Truth Predict,” according to the release. Rewards will not include “profits from the essential managerial efforts of others,” the release said.
“We look forward to utilizing Crypto.com’s blockchain technology and improving regulatory clarity to implement this first-of-its-kind token distribution, reward Trump Media shareholders, and promote fair and transparent markets,” Trump Media Chief Executive Officer Devin Nunes said.
Trump Family’s Crypto Ventures
Over the last two years, Trump has launched multiple NFT collections and the famous TRUMP memecoin. The TRUMP memecoin set the tone for the year, as its climb was quickly cut short when the First Lady launched her own memecoin two days later, MELANIA, wrecking TRUMP top-buyers.
Trump’s sons, Eric Trump and Donald Trump Jr, also have their own crypto ventures, with the World Liberty Financial (WLFI) DeFi protocol, its underlying stablecoin USD1, and investments and advisory roles in crypto companies such as Polymarket.
